Many online marketers are earning a lot of money strictly selling other people's products as an affiliate. Although they don't own their information product, what they do is they drive the targeted traffic to a site and for each sale, they earn a commission.
Do you know what the pros and cons are for launching an Internet marketing career rather than owning a product? You don't have to worry about creating a product or what the expenses are in setting up the systems for Internet marketing aspects like shopping cart technology if you're an affiliate.
However, not being in control of the product itself is a major drawback. To find out if there's a product you feel confident promoting, you need to scour the Internet. You can do this through ClickBank and other third party affiliate networks, but you're always going head to head with competing affiliates for a piece of the Internet marketing pie.
You can't control the sales copy or bonus items as an affiliate. Since you're the one who referred the visitor to the site, it's your reputation that can be damaged if the product owner doesn't provide good customer service.
On the other hand, product owners are chained to the process until the end. You have to develop a unique idea, create a product or pay to have it created using an outsourcing service, and then get everything up and running if you want your Internet marketing venture to be a success.
You also have to recruit an army of affiliates and provide an ample toolbox filled with strategies they can use to help promote your site. But you retain control over the details of each site and can test and tweak sales copy for higher conversions and deliver any sort of product or bonus that you feel is worthy to your customers.
For the Internet marketer who's considering all options, is one choice better than the other? They each have their attractive qualities and their drawbacks.
In fact, most marketers do a combination of both. In the form of an eBook, they'll create their own information product and recommendations can be hyperlinked back to affiliate products that they promote.
This increases the profitability of each product they create and generates even more passive income each time the eBook is promoted by an affiliate for the product they own.
Do you know what the pros and cons are for launching an Internet marketing career rather than owning a product? You don't have to worry about creating a product or what the expenses are in setting up the systems for Internet marketing aspects like shopping cart technology if you're an affiliate.
However, not being in control of the product itself is a major drawback. To find out if there's a product you feel confident promoting, you need to scour the Internet. You can do this through ClickBank and other third party affiliate networks, but you're always going head to head with competing affiliates for a piece of the Internet marketing pie.
You can't control the sales copy or bonus items as an affiliate. Since you're the one who referred the visitor to the site, it's your reputation that can be damaged if the product owner doesn't provide good customer service.
On the other hand, product owners are chained to the process until the end. You have to develop a unique idea, create a product or pay to have it created using an outsourcing service, and then get everything up and running if you want your Internet marketing venture to be a success.
You also have to recruit an army of affiliates and provide an ample toolbox filled with strategies they can use to help promote your site. But you retain control over the details of each site and can test and tweak sales copy for higher conversions and deliver any sort of product or bonus that you feel is worthy to your customers.
For the Internet marketer who's considering all options, is one choice better than the other? They each have their attractive qualities and their drawbacks.
In fact, most marketers do a combination of both. In the form of an eBook, they'll create their own information product and recommendations can be hyperlinked back to affiliate products that they promote.
This increases the profitability of each product they create and generates even more passive income each time the eBook is promoted by an affiliate for the product they own.
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